WHY ADVERTISE WITH LOKL®?
The Benefits Of Advertising In Our LOKL® Community Publications
1. Highly-Targeted Audience
Our publications are targeted to a specific audience - new homeowners. This is especially relevant when you take into consideration that a new homeowner is likely to spend as much money in the first six months after moving in than an established homeowner spends in three years! A Facebook ad or mass mailing throughout the area will have a bigger reach, but what good is it if it doesn’t reach the right people? Sometimes, numbers aren’t everything. Our publication might not reach as many people as other mass-mailed publications, but the people we do reach are much more likely to engage with ads that are local and targeted at them.
2. Affordable
Unlike other publications, we avoid high-volume printing that often leads to wasted copies, bloated production costs, and inflated ad rates. By targeting our specific, engaged audience, we print our New Mover books efficiently - keeping our overhead low and passing those savings directly to you.
When it comes to New Mover Marketing, we offer the lowest advertising rates, guaranteed. If you find a similar publication that has better rates than ours, we want to know about it!
3. Be The First In The Door
Our new homeowner mailing lists are created within weeks of deed filings, which means you can get your business in front of new customers in the area before your competition does with LOKL®. This is a great way to offset customer erosion.
4. Exclusivity
Have you ever placed an ad somewhere only to discover that several of your competitors are advertising there too? And don't you hate it when your competitors' ads are literally right next to yours? That doesn’t happen with LOKL®. We only allow one company per industry to advertise. If you advertise your plumbing company on LOKL®, you will be the only plumber. If your roofing company advertises with us, you’ll be the only roofing company. And so on...
5. Quality Of Our Mailing Lists
Our new mover mailing lists come straight from county deed filings and are guaranteed accurate. We scrub our mailing lists of any refinancers, who likely have existing relationships with service and product vendors in the area, and we also eliminate those who purchase homes to remodel and resell, since they will likely not relocate into your service area. Our addresses are 94% deliverable – an accuracy rate that far surpasses industry averages and ensures that every penny you spend on advertising with LOKL® is money well spent.
6. Quick Read
LOKL® differentiates itself from other publications by not being a bulky magazine where your ad gets lost in the shuffle. We’re a big believer in the phrase “less is more”. Less clutter means more visibility for our advertisers!
7. Free Featured Listing on LOKL.online
Get more eyes on your business! When you sign up as a LOKL® advertiser, you will also receive a complimentary Featured Listing in our online business directory, putting your business in front of new homeowners and local residents alike.
What types of businesses do we work with?